What Are Forever Chemicals? Let's Break It Down.

Imagine a world where the things we use every day – from frying pans to rain jackets – seem invincible. No stains, no sticking, no weather or tear. Sounds great, right? Well, not so fast! That’s where “forever chemicals” come in, and while they sound like a superhero’s secret weapon, they’re more like the villain of the story. 

Let’s break it down. 

What Exactly Are PFAS? 

PFAS (short for Per– and Polyfluoralkyl Substances) are man-made chemicals that have existed since the 1940s. They’re found in a LOT of things because of their ability to repel water, oil, and stains. Think of them like the magic ingredient that keeps your fries from sticking to the wrapper or your raincoat from soaking up water. 

They’ve been used in: 

  • Non-stick cookware (yes, that frying pan you love)
  • Stain-resistant carpets (yep, those too)
  • Food Packaging (goodbye, greasy pizza box) 
  • Water-resistant clothing (unfortunately, it’s not magic) 
  • And even in firefighting foam (crazy right?) 

Sounds useful, right? Absolutely. But there’s a catch. (Isn’t there always?) 

Why Are They Called “Forever Chemicals?” 

Here’s where PFAS get their infamous nickname: Unlike most chemicals that break down over time, PFAS don’t. They hang around for years, sticking to our environment, water, and bodies. That’s why they’ve gotten the nickname “forever chemicals.” 

Once PFAS enters water, soil, or air, it spreads. Even tiny amounts can persist for decades, building up in our bodies over time. So, while you’re enjoying your non-stick pancake flipping, those chemicals are out there, not breaking down, just chilling…forever. 

Are PFAS Harmful? 

Unfortunately, yes. Studies have linked certain PFAS to serious health issues like:

  • Cancer 
  • Liver and Kidney damage 
  • Thyroid problems 
  • Decreased fertility 
  • Immune System suppression 

And because PFAS can build up in your body over time, even low-level exposure is concerning. It’s like that houseguest who shows up, never leaves, and slowly takes over your entire living room. And won’t leave even how many times you ask them. Awkward! 

How Can You Avoid PFAS? 

While PFAS have helped make our lives easier in the short term, it’s important to start looking for safer alternatives in the long run. At ProofPlus, we’re committed to keeping PFAS out of your homes and out of your life. Here’s how you can minimize your exposure: 

  1. Choose PFAS-free products: Look for household products (like ProofPlus, wink wink, nudge nudge) that specifically say they’re free from PFAS or fluorinated chemicals. We use PFAS-free, water-based chemistries that give you the same protection without the harmful stuff. 
  2. Avoid non-stick cookware: Instead, opt for cast iron, stainless steel, or ceramic cookware. (Bonus: it’ll make you feel like a professional chef!) 
  3. Check your food packaging: Some fast food wrappers and microwave popcorn bags are lined with PFAS. Make healthier, eco-friendly swaps where possible.
  4. Filter your Water: Invest in a high-quality filter designed to remove PFAS. This helps those nasty chemicals out of your drinking water. 

While these steps are great ways to reduce your exposure to PFAS, we understand that not everyone can implement all of them right away. Life can get busy, and making changes takes time! What’s most important is being informed and taking small, manageable steps toward safer choices. Every little bit helps, and at ProofPlus, we’re here to support you on your journey to a healthier, happier home.


The Bottom Line: Protect What You Love 

Forever chemicals are a real concern, but the good news is that there are ways to avoid them. At ProofPlus, we’re all about protecting what you love – and we believe that shouldn’t come with hidden dangers. Without our PFAS-free fabric protectors and cleaners, you can keep your home safe from spills, stains, and harmful chemicals. 

Come on, it’s time to give “forever chemicals” the boot! Let’s protect what we love – for today and the future. 

 


 

Who is ProofPlus?

ProofPlus is the protector of couches, the saviors of rugs, and the champion of white shirts everywhere. Our mission? Ensure that your belongings stay pristine while you strut your stuff with confidence. Whether it's a rogue splash of coffee or an accidental ketchup catastrophe, ProofPlus is here to save the day! But we don't stop at cleanliness alone. ProofPlus™ is on a mission to make the world a better place for people, pets, and the planet. Our products are free from harmful ingredients because we believe in protecting what you love without compromising on safety. We are ProofPlus, here to prove that cleaning can be fun, safe, and oh-so-satisfying. Welcome to the ProofPlus family, where messes meet their match!